On Thursday the 1st of August we had our first in a series of How to webinars on core SAP Customer Data Cloud topics.    The Presenters of this session were: Ratul Shah – Senior Product Marketing Managers, SAP Customer Data Cloud Alex James – Expert Services Practice Lead, SAP Customer Data Cloud Stephen Purvis – Product....

On Thursday 29th of August, I had the pleasure to participate in the second in the series of “How to” Webinars for SAP Customer Data Cloud. The Presenters for this session were: Ratul Shah – Senior Product Marketing Managers, SAP Customer Data Cloud Fred Gasse – Global Practice Lead, SAP Customer Data Cloud Ian Hametz –....

On Tuesday the 10th of September we had a Webinar to demonstrate some of the New SAP Customer Data Cloud Innovations recently released.  The Presenters of this session were: Ratul Shah – Senior Product Marketing Managers, SAP Customer Data Cloud Ian Hametz – Identity Product Manager, SAP Customer Data Cloud Stephen Purvis – Product Expert, SAP....

On Tuesday the 10th of September we had a Webinar to demonstrate some of the New SAP Customer Data Cloud Innovations recently released.  The Presenters of this session were: Ratul Shah – Senior Product Marketing Managers, SAP Customer Data Cloud Ian Hametz – Identity Product Manager, SAP Customer Data Cloud Stephen Purvis – Product Expert, SAP....

This blog is part of a five-part series. I recommend starting here: Enterprise Security Services – Security for the Cloud Age We are now in the third category, Risk and Compliance, and I am leaving my home turf – technology. Nevertheless, this is an important topic. As a developer or administrator, you should be aware of the functionality available....

On Wednesday 6th March we presented the latest Customer Data Cloud Webinar with the focus on how to use bring your own identity (BYOI). The presenters of the session were: Ratul Shah – Senior Product Marketing Manager, SAP Customer Data Cloud   Ed Knight – Technical Architect, SAP Customer Data Cloud   Ibrahim Ga’al –....

On Tuesday 21st July we presented the latest SAP Customer Data Cloud Webinar named “Mobile SDKs – Android and iOS | Go Digital the Right Way (Part 1)“. The presenters of the session were: Daniëlle Loppé – Senior Product Marketing Manager, SAP Customer Data Cloud   Alejandro Perez – Technical Architect, SAP Customer Data Cloud....

On Wednesday 11th December, we presented the latest Customer Data Cloud Webinar with a focus on the new SAP CIAM for B2B solution. The presenters of the session were: Ratul Shah – Senior Product Marketing Managers, SAP Customer Data Cloud   Stephen Purvis – Product Expert, SAP Customer Data Cloud   Chris Rushton – Senior....

SAP Customer Data Cloud offers best-in-class Customer Identity and Access Management (CIAM) features such as customized registration, user profile and preference management, user engagement and loyalty, integration with third-party social, marketing and service platforms, and so on. When integrated with SAP Commerce Cloud, you can leverage these powerful capabilities to deliver exceptional customer experience through....

In this blog I would like to share how we can implement integration between SAP Customer data cloud(CDC) to SAP Marketing & Service Cloud using SAP Cloud platform integration(CPI) as Middleware. Authentication we wanted to be OAuth based rather basic authentication as SAP CDC Identity sync comes out of the box. We are using IdentitySync....

On Tuesday 26th of November, we presented the latest Customer Data Cloud Webinar with a focus on how to activate your customer data to build trusted relationships. The presenters of the session were: Ratul Shah – Senior Product Marketing Manager, SAP Customer Data Cloud   Stephen Purvis – Product Expert, SAP Customer Data Cloud   Julien....

  How does CDP play a role in it?   By Peter Gergen, Solution Architect CX   Consent is an important building block in the processing of customer data. Indeed, it is not enough to simply collect and analyze customer data from the various data silos, consent must also be provided by each customer, in order....

Here we get into the details of creating an extension endpoint in CDC (a.k.a Gigya) and its deployment in cloud foundry.   The challenge faced by CDC developer is to understand the behavior of CDC extension that is hosted elsewhere, the blog is an attempt to explain the intricacies of creating such an extension using....

Prior to discuss Customer Data Cloud’s screen-sets, we first look at and understand few terms about SAP Customer Data Cloud. What is “Screen-Sets” of SAP Customer Data Cloud? SAP Customer Data Cloud provides registration, log-in and other flows out of the box (OOTB), which cover most scenarios encountered when consumers log in to the website. These user-facing flows are displayed....

Prior to discuss Customer Data Cloud’s screen-sets, we first look at and understand few terms about SAP Customer Data Cloud. What is “Screen-Sets” of SAP Customer Data Cloud? SAP Customer Data Cloud provides registration, log-in and other flows out of the box (OOTB), which cover most scenarios encountered when consumers log in to the website. These user-facing flows are displayed....

On Thursday 6th of February 2020, we presented the latest Customer Data Cloud Webinar with a focus on how to take advantage of new browser security processes. The presenters of the session were: Ratul Shah – Senior Product Marketing Manager, SAP Customer Data Cloud   Fred Gasse – Global Practice Lead, SAP Customer Data Cloud....

  Does everything has to be “Real time”? In my last blog on connecting source and target systems to CDP, I summarized for you how connectivity is achieved from the SAP CDP perspective. We have seen that there is a Connector Library which already contains a number of predefined connectors from the SAP side into both....

Get the most from SAP Customer Data Cloud with this established Project Framework With a philosophy of “Start Fast, Stay Fast”, we believe that the early pace of your project dictates the trajectory of your success. We begin, therefore, by developing a strategy for your project that starts with a clear initial use case and roadmap.....

Customer Experience has become the driving factor for many businesses to stand out from competitors. To gain the customer experience we need to understand the customer. SAP Customer Data Cloud solution helps to gain an anonymous user into a loyal customer. The mission of SAP Customer Data Cloud is to acquire and enrich the 1st party....

Welcome to the second part of the Passwordless authentication process with SAP CDC series. This blog series mainly focuses on how we implement the passwordless authentication using SAP CDC. This is a continuation to the Part 1 which explains how to implement one of the SAP CDC passwords less authentication which is Phone Number Login. Part 2....

Welcome to the third part of the Passwordless authentication process with SAP CDC series. This blog series mainly focuses on how we implement the passwordless authentication using SAP CDC. This is a continuation to the Part 2 which explains how to implement one of the SAP CDC passwords less authentication which is FIDO using Passkeys. Part 3....

Welcome to the third part of the Passwordless authentication process with SAP CDC series. This blog series mainly focuses on how we implement the passwordless authentication using SAP CDC. This is a continuation to the Part 2 which explains how to implement one of the SAP CDC passwords less authentication which is FIDO using Passkeys. Part 3....

Welcome to the final part of the Passwordless authentication process with SAP CDC series. This blog series mainly focuses on how we implement the passwordless authentication using SAP CDC. This is a continuation to the Part 3 which explains how to implement one of the SAP CDC passwords less authentication which is Email OTP and Magic Link....

“Security is the bedrock of trust in the digital world. Prioritizing it in your applications isn’t just about safeguarding data; it’s about nurturing the trust your customers place in your brand.”   In this blog I am going to explain the how to secure your customers data in SAP Customer Data Cloud tool. With the....

This article discusses the method(s) of custom integrations between SAP CDC and SAP Emarsys, away from using the standard connector which is now globally available. Without doubt, one should always consider using the standard connector first before embarking on custom integrations, and assessing both options to see which of the 2 are the most suited to satisfy....

Generate CDC Bearer Token from JWT hashed with RSA Private Key REST API requests to SAP Customer Data Cloud should be made securely, the recommended authentication mechanism is to use a bearer token constructed using a unique RSA key. An API request to SAP Customer Data Cloud should be signed using an HTTP bearer token. This replaces the application....

Prior to discuss Customer Data Cloud’s screen-sets, we first look at and understand few terms about SAP Customer Data Cloud. What is “Screen-Sets” of SAP Customer Data Cloud? SAP Customer Data Cloud provides registration, log-in and other flows out of the box (OOTB), which cover most scenarios encountered when consumers log in to the website. These user-facing flows are displayed....

SAP Customer Data Cloud webhooks send out asynchronous event notifications to custom notification URLs when specific events occur in SAP Customer Data Cloud flows such as login, registration, and account update. This post demonstrates an example in which event notifications for the subscription updated event are sent to a Kyma serverless function, which has a code snippet that implements some business logic to....

Here we get into the details of creating an extension endpoint in CDC (a.k.a Gigya) and its deployment in cloud foundry. The challenge faced by CDC developer is to understand the behavior of CDC extension that is hosted elsewhere, the blog is an attempt to explain the intricacies of creating such an extension using Node.js....

I just listened to a great TED talk about value. Since I’m talking long time about value in combination with CX, this TED Talk helps to understand value and use it in the right way. >>> Why values matter “VALUE IS A SITUATION INDEPENDENT DECISION HELPER” Delivering the right value at the right moment of time....