With the 20.08 release of Cloud ERP SAP Business ByDesign marketing employees can segment target groups by using reports and refresh for periodic execution of campaigns.
Here is a quick demo:
Here is the list of steps you need to do:
- Define report view with selection and filter criteria
- Save definition as bookmark to make the combination of selection and view available for the target group
- Create a new target group based on report data
- Select the bookmark and characteristic
- Fetch the members from the report
- Create one or multiple campaigns e.g. direct mail, export
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